Blog
News and Updates about impaca.ai
4 min read
Feeding the Future: Our Vision to Bring Truth to AI
AI Content Integrity
In a world shaped by generative AI, brands must take ownership of how they're represented. Discover how our company is helping feed reliable, real-time truth into AI engines like ChatGPT and Perplexity.
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4 min read
How to Audit Your Brand in AI Engines Like Perplexity
AI Search Visibility
Is your brand part of the AI-generated answer? Learn how to evaluate and improve your visibility in Perplexity and other generative search engines with this actionable audit guide.
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3 min read
The GEO Content Playbook for B2B Tech Companies
B2B SaaS Marketing
Learn how B2B tech marketers can optimize their content for AI-driven engines like Perplexity, ChatGPT, and Gemini. This practical GEO playbook helps your brand become part of the answer, not just the search.
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3 min read
The Rise of AI Search: Why CMOs Can’t Rely on SEO Alone
Content Strategy
Explaining why traditional SEO is no longer enough and how brands must adapt for AI-powered conversational search.
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3 min read
LLMO vs GEO vs AEO: Why Naming Matters in the New Era of SEO
LLMO
A deep-dive into the emergence of LLMO (Large Language Model Optimization), GEO (Generative Engine Optimization), and AEO (Answer Engine Optimization). This article explains what these new terms mean, why the shift from traditional SEO matters, and how organizations can structure content to stand out and get cited by AI search engines like ChatGPT, Google AI Overviews, and Perplexity.
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